Privacy policy

The "site" or "website" referred to is

What personal data we collect and why we collect it

1. Information that you provide voluntarily.

You provide personal data to MailChimp when you voluntarily sign up to our email list through the ‘Receive updates about #TacticalVote’ form on this website. This personal data consists of: email address, constituency.

The data collected is used for the purpose of informing you by email about our campaign.

The lawful basis on which we collect email data under GDPR is for the legitimate interest of direct marketing. The term ‘direct marketing’ is a term that includes politically related email campaigns. You can opt out and unsubscribe at any time using the link in the footer of the email.

Persons under the age of 18 should not submit personal data without the consent of an adult.

We do not store this personal information ourselves.

2. Information that we collect through your use of the site.

Through our use of cookies and log files we collect information regarding your mobile device or the computer hardware and software used to access the Site. This includes the following:

  • browser type
  • device type
  • operating system
  • approximate location (e.g. London)
  • access times and dates
  • referring website addresses

We use Google Analytics cookies. Please refer to our Cookie Policy below for more information.

We will not process this data for any purpose other than the purposes stated in this privacy policy.

3. Information that we collect through donations.

Crowdfunder allows us to view some of the data you provide to them when donating to our cause. We have access to the data you choose to provide such as email address, name, amount donated, address and date of donation. We do not use or store this information ourselves. We do not share it with anyone else. If you wish to be contacted by us, please sign up to our separate email list on our site.

Who we share your data with

Our email list is stored in email service provider Mailchimp, and we use their software to send emails to our mailing list. Their data centres are certified with the EU-US Privacy Shield Framework.

How long we retain your data

We retain mailing list data for as long as you remain a member of our mailing list. You can unsubscribe at any time using the link in the footer of the email.

Using your device’s location to locate your constituency

When you provide your device’s location to determine your constituency we do not log or store your location data.

How we protect your data

We have taken standard security measures to protect the data we access, including strong passwords, and two-factor authentication where relevant.

Third party links

When you use a link to visit a third party website this privacy policy no longer applies. We do not monitor, control or endorse the privacy policies of any third parties.

Cookie Policy

How we use cookies

We use Google Analytics cookies which, in conjunction with our web server’s log files, allow us to calculate the aggregate number of people visiting our Website and which parts of our Website are most popular. This helps us gather feedback so that we can improve our Website and better serve our users. We do not store any personal information that you provide to us in a cookie.

Blocking our use of cookies

You can block our use of cookies by activating the settings in your browser. Please visit All About Cookies where you can find comprehensive information on cookie management and blocking for a wide variety of browsers and for more information about what cookies are.

Contact information

To contact us about your privacy, please email

Changes to this privacy policy

We may update this privacy policy from time to time to reflect any changes to our use of your personal information. We also may make changes as required to comply with changes in applicable law or regulatory requirements.

This privacy policy was last updated November 2020